// VENDOR CATEGORY — CYBERSECURITY

Cybersecurity Software Pricing Benchmarks

CrowdStrike. Palo Alto Networks. Zscaler. Okta. Splunk. SentinelOne. We track what Fortune 500 enterprises actually pay for security — not vendor rack rates. Use this data to stop overpaying at renewal.

70+ Security Vendors Covered Real Deal Data Updated Monthly NDA-Protected Sources
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70+
Security Vendors Tracked
31%
Avg Discount Below List
$340K
Avg Deal Size
Monthly
Data Update Frequency

// 01

CrowdStrike Benchmarks

Falcon Platform EDR and extended detection pricing across 200+ enterprise deals. CrowdStrike's market dominance creates pricing pressure — benchmark data shows how much you can actually negotiate.

EDR + Extended Platform
CrowdStrike Falcon EDR endpoint detection and response enterprise pricing benchmark
Falcon Platform / EDR

CrowdStrike Falcon EDR

Falcon Platform EDR pricing benchmarks for endpoint detection and response. Per-endpoint licensing, concurrent seat models, and module bundling discount analysis across enterprise deployments.

28%
Avg Discount
$80K-$2M
Deal Range
Medium
Leverage

// 02

Palo Alto Networks Benchmarks

NGFW, SASE, and Prisma Cloud pricing across 180+ deals. Palo Alto's platform consolidation strategy creates significant bundling leverage — knowing your peer baseline is critical for negotiations.

NGFW / SASE / Prisma
Palo Alto Networks NGFW next-generation firewall enterprise pricing benchmark
NGFW / SASE / Prisma

Palo Alto NGFW + Panorama

Next-generation firewall and Panorama management platform benchmarks. Threat prevention subscriptions, advanced threat protection, and security service edge consolidation pricing across enterprise networks.

34%
Avg Discount
$120K-$3M
Deal Range
High
Leverage

// 03

Zscaler Benchmarks

ZIA, ZPA, and ZDX pricing across 140+ deals. Zscaler's SASE consolidation model creates high renewal pricing pressure — benchmark data reveals what successful negotiations look like.

ZIA / ZPA / ZDX
Zscaler ZIA ZPA SASE cloud security pricing enterprise benchmark
ZIA / ZPA / ZDX

Zscaler ZIA+ZPA Enterprise

Internet Access (ZIA) and Private Access (ZPA) platform pricing benchmarks. Per-user and per-gigabyte consumption models, advanced threat protection add-ons, and SASE module consolidation analysis.

32%
Avg Discount
$90K-$1.5M
Deal Range
Medium-High
Leverage

// 04

Okta Benchmarks

Identity Cloud, Workforce Identity, and Customer Identity pricing across 200+ enterprise deals. Okta's market dominance in IAM creates strong negotiation leverage for multi-module consolidation plays.

Identity / SSO / MFA
Okta Workforce Identity SSO MFA enterprise pricing benchmark
Identity / SSO / MFA

Okta Workforce Identity (5000 users)

Okta Workforce Identity pricing benchmarks including single sign-on, multi-factor authentication, and adaptive authentication. Per-user and per-active-user rate structures, platform consolidation analysis.

35%
Avg Discount
$40K-$800K
Deal Range
High
Leverage

// 05

Splunk Benchmarks

SIEM, SOAR, and Security Orchestration pricing across 160+ deals. Splunk's data ingestion pricing model is highly negotiable — benchmark data shows the pricing variance across comparable enterprise deployments.

SIEM / SOAR
Splunk Enterprise Security SIEM SOAR pricing benchmark data
SIEM / SOAR

Splunk Enterprise Security

Splunk Enterprise Security platform benchmarks including SIEM, SOAR automation, and threat intelligence. Per-gigabyte ingestion pricing, annual ingest commitments, and advanced analytics add-ons analysis.

38%
Avg Discount
$100K-$2M
Deal Range
High
Leverage

// 06

SentinelOne Benchmarks

Singularity Platform and XDR pricing across 120+ deals. SentinelOne's aggressive pricing creates room for negotiation — benchmark data shows what successful mid-market and enterprise negotiations achieve.

Singularity / XDR
SentinelOne Singularity XDR enterprise endpoint security pricing benchmark
Singularity / XDR

SentinelOne Singularity (1000 endpoints)

SentinelOne Singularity extended detection and response platform benchmarks. Per-endpoint licensing, threat intel modules, cloud security add-ons, and multi-module consolidation discount analysis.

33%
Avg Discount
$50K-$1M
Deal Range
Medium
Leverage

Cybersecurity vendors have mastered the fear premium. Budget pressure after a breach creates urgency that kills negotiating leverage. Benchmark before the renewal deadline — not after.

// Summary Data

Cybersecurity Software Discount Benchmarks at a Glance

Average discounts achieved across deal sizes. Actual achievable discounts depend on deal size, competitive dynamics, timing, and negotiation approach.

Vendor Product List Price Range Avg Discount Off List Discount Range Deal Count Last Updated
CrowdStrike Falcon Enterprise (1000 endpoints) $280K/yr 24%
19–30% 723 Feb 2026
Palo Alto Networks NGFW + Panorama $420K/yr 27%
20–35% 612 Jan 2026
Zscaler ZIA+ZPA Enterprise $350K/yr 26%
20–33% 489 Feb 2026
Okta Workforce Identity (5000 users) $180K/yr 28%
20–37% 834 Mar 2026
Splunk Enterprise Security $480K/yr 31%
22–40% 567 Jan 2026
SentinelOne Singularity (1000 endpoints) $190K/yr 26%
20–34% 445 Feb 2026

* Discounts measured against published list price as of Q1 2026. Data from NDA-protected enterprise deal submissions. N values reflect deals in database with sufficient data for meaningful benchmarking.

// How It Works

From Security Contract to Benchmark in 48 Hours

01

Submit Security Contract

Upload your security vendor quote or proposal via our secure portal. All submissions protected under NDA.

02

Peer Comparison

Our security analysts compare your deal against 5,000+ real enterprise security contracts across 70+ vendors.

03

Intelligence Report

Receive a detailed benchmark report showing exactly where you stand and what Fortune 500 peers actually paid.

04

Negotiate from Strength

Use our data and recommended security negotiation talking points to negotiate from a position of knowledge.

// Stop Overpaying

Your Security Stack Is Overpriced. Here's the Data to Prove It.

Start your free trial and get 3 security vendor benchmark comparisons at no cost. Or submit your current security proposal for a full analysis.

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// FAQ

Cybersecurity Benchmarking: Common Questions

How is cybersecurity pricing benchmark data collected?+
VendorBenchmark collects cybersecurity pricing data through three channels: direct enterprise security team contract submissions (all anonymized under NDA), our security analyst network which maintains relationships with Fortune 500 procurement teams, and structured analysis of disclosed enterprise security contracts. All data is validated and normalized before entering our benchmark database.
Which security vendors are covered?
Our cybersecurity category covers 70+ security vendors including endpoint detection and response (CrowdStrike, Microsoft Defender, SentinelOne), network security (Palo Alto Networks, Zscaler, Fortinet), identity and access (Okta, Duo Security, Ping), and security operations (Splunk, Elastic, Sumo Logic). See our full vendor list for complete coverage.
Can enterprises negotiate cybersecurity software pricing?+
Yes, significantly. Our benchmark data shows security software vendors average 20-40% discounts off list price for enterprise negotiations. The key is timing and leverage: negotiate before the renewal deadline, not after a breach, and use benchmark data to demonstrate competitive alternatives and market rates.
How do consolidation plays affect security pricing benchmarks?+
Consolidation in cybersecurity (Palo Alto/Mandiant, Cisco/Splunk, CrowdStrike/Falcon) creates pricing leverage for buyers who bundle across module consolidations. Our benchmarks show buyers with consolidated platform footprints achieve 5-12% additional discounts vs. point solutions. We track consolidation impact across all major players.