Shop Talk | Episode 13 of 10
Renewals
The first two minutes play for everyone. The full episode is available on request with a work email.
What this episode covers
The most expensive email of Brian's career was one that never arrived, the notice reminder. This episode is the corrected clock: the runway ordered by when action is required.
Live: the runway, the calendar of deadlines that actually bite, and the playbook that opens the work at ninety days out.
Chapters
- 0:00Welcome: the deadline that costs money
- 2:35How the notice math works backwards
- 4:46Live: reading the renewal runway
- 7:40Live: planning the year on the calendar
- 9:41Live: starting a playbook on time
- 11:41Brainstorm: five ways teams run renewals
- 14:01Real life: the clause nobody read
- 15:49Start tonight: your runway in ten minutes
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